For trades, retail and service businesses

Less paperwork, more customers.

IT that simply works for your business: websites that bring in enquiries, and apps that take the retyping off your hands.

  • One point of contact
  • Fixed prices
  • No IT knowledge needed

10 years of SaaS in Australia · now helping small businesses across EMEA · based in Germany

  1. 1

    Today

    Paper, spreadsheets and everything typed in twice – and the website brings in hardly any enquiries.

  2. 2

    What we change

    A new website with a clear enquiry form, plus a small app that connects everything.

  3. 3

    Result

    Enquiries land straight in the back office, quotes and invoices are created automatically – less manual work.

Before / after

Does this sound familiar?

Flip the switch and see what changes.

QuoteBookingInvoiceNew enquiryUpdate
  • The most important spreadsheet only makes sense to one person.
  • Quote, order, invoice: everything gets typed in three times.
  • Notes, folders, emails – and the one detail you need is missing.
  • Customers call to ask how far along their job is.
  • The website looks fine, but hardly any enquiries come in.

Step by step – without turning your business upside down.

Services

Three things we take off your plate.

We build what we agree on ourselves – and we're still around afterwards.

01

A website that brings enquiries

We fix your website or rebuild it – with forms that ask the right questions straight away.

  • Fixes or a complete rebuild
  • Fast and easy to read on a phone
  • Enquiries land where you already work
02

Back-office apps & automation

Quotes, invoices, bookings, orders and customer updates – in apps that fit the way you work.

  • Anything entered once is never retyped
  • Scheduling and orders
  • Automatic customer updates
  • AI agents for routine work: they sort enquiries, pre-fill quotes or read invoices – your team just checks and approves.

Built with proven tools like n8n, Make or Python – and AI only where it genuinely saves work.

03

Ongoing care

Updates, monitoring and quick help when something gets stuck – from people who know your setup.

  • Alerts when something fails
  • Updates and small changes
  • A reply within 1 working day

Case

A complete back office, rebuilt.

An auto glass workshop, a business with about €2M turnover: a new landing page, one mobile app for partners and orders, and a back office – connected end to end.

Auto glass workshop
industry
about €9,800
for the whole project
Landing page + app
a new landing page and one mobile app for partners and orders
Back office
connected end to end with the landing page and app
How a connected back office fits together
  1. 1Enquiryfrom the website
  2. 2Quotefrom the enquiry
  3. 3Bookingscheduled
  4. 4Jobassigned
  5. 5Invoicefrom the job
  6. 6Customer updateby email

One shared set of data – nothing gets entered twice.

Schematic only, no client data. What gets connected depends on your business.

What changed day to day

  • Orders from partners arrive directly in the app.
  • Nothing gets typed in twice.
  • No more paper job cards.

How it works

How we work together.

  1. 1

    Free call

    20 minutes. You tell us where things get stuck. We tell you honestly whether we can help.

  2. 2

    Fixed-price quote

    Clear scope, fixed price. No timesheets, no surprises.

  3. 3

    Step-by-step delivery

    We start with whatever costs you the most time. Your business keeps running as normal.

  4. 4

    Ongoing care

    We stay your point of contact and keep everything running.

Pricing

Fixed prices. Agreed up front.

You know what it costs before we start.

Website checkFree

We show you where enquiries are being lost.

Request a check
Websitefrom €800

Fixes or a rebuild, with an enquiry form.

Book a call
Back office & automationfrom €3,000

Fixed price per project, after the first call.

Book a call
Ongoing carefrom €300 / month

Monitoring, updates, one point of contact.

Book a call

The first call and the website check are free, with no obligation.

Free website check

Is your website bringing in enquiries?

We look at your site the way a prospect would – on a phone and on a computer – and tell you what would help.

What you get

  • A short, plain-language summary by email – no sales pitch
  • What gets in the way on mobile and where visitors drop off
  • How easy it is to enquire: form, contact path, load time
  • The 3 most important fixes, each with a rough fixed price
  • Within 2 working days, free and with no obligation
Request a website checkFree · no obligation

Step 1 of 3

Step 2 of 3

What matters most to you?

Choose as many as you like.

Step 3 of 3

Where should we send the reply?

We only use your details for the check. Privacy

Thanks – your request is in!

We'll take a look at your website and reply by email.

Website
Focus
–
Contact

About us

Ten years of SaaS in Australia. Now across EMEA.

We spent 10 years building SaaS businesses in Australia – software that businesses rely on every day. Now we bring that experience to small businesses across EMEA, based in Germany.

We keep things simple: you tell us what's getting in the way. We tell you straight whether it's worth fixing – and what it costs before we start.

  • Plain talk, no jargon
  • Fixed price before we start
  • One fixed point of contact
123
  • 1Australia 10 years building SaaS businesses
  • 2Germany where we're based
  • 3Small businesses across EMEA

FAQ

Short, straight answers.

Anything else? Email hello@pinkylabs.de.

Who is this for?

Trades, retail and service businesses where a lot of time goes into paperwork, spreadsheets and typing things in twice – or whose website brings in hardly any enquiries.

Do I need technical knowledge?

No. We handle the technical side and explain everything in plain terms. You decide, we build.

What does it cost?

Every project gets a fixed price before we start. The first call and the website check are free.

How long does a project take?

It depends on the scope. A single automation takes weeks rather than months; a complete back office is built step by step.

Do we have to replace our current software?

Not necessarily. Often we connect what you already use instead of starting from scratch.

Do you work outside Germany?

Yes. We're based in Germany and work with small businesses across EMEA – in English or German.

Do you use AI?

Yes, where it genuinely saves work – for example sorting enquiries or reading receipts. A person always stays in control.

Let's talk for 20 minutes.

Free, with no obligation. You tell us where things get stuck – we tell you what's worth doing.

Prefer email? hello@pinkylabs.de